Data & Analytics
Transform your business data into actionable insights. From data collection to visualization — we build reliable, scalable analytics pipelines.
Analytics Stack
- dbt (data build tool) — documented and verified SQL data transformation
- ClickHouse — columnar data warehouse for ultra-fast analytical queries
- Apache Superset — customizable open-source BI dashboard
- Airbyte — 300+ ready-to-use data connectors for syncing from multiple sources
- Google Looker Studio — reports easily shareable with stakeholders
- Event tracking — user behavior tracking on AWCMS statis websites
Analytics Pipeline
flowchart LR
Source["Data Sources\nCRM/ERP/Website"] --> Extract["Airbyte\nExtract"]
Extract --> DWH["ClickHouse\nData Warehouse"]
DWH --> Transform["dbt\nTransform"]
Transform --> Dashboard["Superset\nDashboard"]
Dashboard --> Insight["Data-Driven\nDecisions"]Trackable Metrics from AWCMS statis
- WhatsApp CTA conversion per page
- Bounce rate and time on page
- Organic vs paid traffic sources
- SEO keyword performance
- Promo popup engagement